The Book Business

29 Nov

Marketing, On Writing, The Book Business • By Mark Tier • October 16, 2013 • 11 Comments

Dear Author: What are the most important words you’ll ever write?

Perhaps the line that grabs the reader by the short and curlies and never lets him go.

Or the last, page-turning paragraph of Chapter 1 (and, for that matter, every other chapter) that leaves the reader begging for more.

Or, it could be the covering letter to New York’s #1 agent that gets you that mouth-watering contract.

And how about the “blurb” that excites book-buyers so much that they take it straight to the checkout counter.

Or . . . as you’ll see, none of the above. . . .

Marketing, On Writing, Politically Incorrect Stuff, The Book Business • By Mark Tier • October 7, 2013 • 6 Comments

“What’s in a name? that which we call a rose
By any other name would smell as sweet” asks Juliet of her beloved Romeo.

Really?

The Book Business • By Mark Tier • September 2, 2013 • Leave a comment

I’m spending less on books, and reading less too.

How about you?

Three Bear Pears

Markets pg.1